Evolving shopping habits of consumers has led to the steady rise in e-commerce. Over the last two years, however, as consumers who previous had little or no engagement with online shopping were forced into new behaviours, the adoption of e-commerce accelerated beyond all expectations, with many of those who have embraced online shopping not wishing to turn back.
Whether used for recreational benefits or more serious purposes; multi-sensory technology embedded into the retail scene shows how smell, taste, sight and sounds can be converted into revolutionary innovations
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