Tag: Healthcare Innovation

Bridging the Gap:
Advancing Women’s Healthcare Through Design Research

The data gap in women’s healthcare is real. From under-researched conditions to overlooked physiological differences, incomplete data has led to solutions that fail to meet women’s needs. This article explores how design research can help close the gap — driving equity, sparking innovation, and delivering better outcomes for all.

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Design Thinking for Innovation
Launching Our 2024 Innovation Training Programme

We were delighted to host our first Design Thinking Innovation Training Workshop of 2024 in our studio in Shanghai this January, with participants from leading medical device and pharmaceutical companies. Under the guidance and mentorship of our colleagues Vicky Hong, Principal – Research, and Jasper Hu, Senior Consultant – Industrial Design at PDD, attendees from […]

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PDD features in Medical + Healthcare Innovation special edition

We are delighted to be featured in Medical + Healthcare Innovation, a special edition by New Design and Engineering magazines, supported by the Association of British HealthTech Industries (ABHI).

In this article, Chris Vincent, Sector Lead – Healthcare; Jamie Buckley, Creative Director and Vassilios Kanellopoulos, Global Business Development Director at PDD, talk about our ground-breaking collaborations with hospitals, the importance of observational research and why, now more than ever, we must put medics at the heart of innovation.

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