Tag: IFA

Ten most innovative products spotted at IFA 2019

September 4th, Berlin – the city was once again home to the world’s leading trade show for consumer electronics and home appliances.

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Insights from IFA 2018

Having celebrated 10 years of home appliances, Internationale Funkausstellung Berlin (IFA) 2018 exhibition proved that customisation and matching experiences with consumer’s needs are still key aspects for brands to take into consideration for further commercial success.

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